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How much does a Marketing Manager make?

The average salary for a Marketing Manager is $95,739 per year in the US.

A Marketing Manager usually earns a good salary. The average yearly salary for this role is around $95,739. Salaries can vary based on experience, location, and the size of the company. Higher salaries are often found in larger companies or in areas where the cost of living is high.

Here are some salary details based on experience levels:

  • The lowest 10% earn about $36,000 per year.
  • The top 10% earn about $194,000 per year.

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What are the highest paying cities for a Marketing Manager?

Top cities for Marketing Manager jobs offer excellent salary opportunities. San Francisco, CA leads with an average salary of $145,152, providing a high earning potential. Other cities like San Jose, CA and San Diego, CA also rank highly, making them attractive options for professionals. Stamford, CT and Los Angeles, CA continue to show strong market demand for marketing talent. A career in these cities can promise both rewarding compensation and career growth. Job seekers can find competitive salaries and dynamic job markets in these top-tier locations.
Graph displaying highest paying cities salaries for Marketing Manager jobs, highlighting San Francisco, CA with the highest at $145,152 and Austin, TX with the lowest at $112,623.
  1. San Francisco, CA
    Average Salary: $145,152
    San Francisco offers exciting opportunities in marketing. Companies like tech giants and startups thrive here. Creative and tech-savvy individuals find this city ideal for a marketing role.
    Find Marketing Manager jobs in San Francisco, CA


  2. Modesto, CA
    Average Salary: $140,664
    Modesto provides a mix of industry and agriculture. Marketing roles here focus on diverse market strategies. Companies in the food and tech sectors present unique challenges.
    Find Marketing Manager jobs in Modesto, CA


  3. San Jose, CA
    Average Salary: $140,363
    San Jose is at the heart of Silicon Valley. Marketing managers here drive innovative campaigns. Tech companies offer dynamic and fast-paced work environments.
    Find Marketing Manager jobs in San Jose, CA


  4. San Diego, CA
    Average Salary: $133,930
    San Diego boasts a vibrant marketing scene. Businesses in biotech and tourism seek creative minds. The city's beautiful setting adds to the work-life balance.
    Find Marketing Manager jobs in San Diego, CA


  5. Seattle, WA
    Average Salary: $125,947
    Seattle offers a blend of urban and natural beauty. Marketing roles here focus on tech and e-commerce. Companies like Amazon provide exciting career growth.
    Find Marketing Manager jobs in Seattle, WA


  6. Stamford, CT
    Average Salary: $121,182
    Stamford provides a mix of finance and tech opportunities. Marketing managers here develop strategic campaigns. The city offers a balance of business and lifestyle.
    Find Marketing Manager jobs in Stamford, CT


  7. Los Angeles, CA
    Average Salary: $120,440
    Los Angeles is a hub for entertainment and media. Marketing roles here are creative and dynamic. Opportunities in film, music, and fashion are plentiful.
    Find Marketing Manager jobs in Los Angeles, CA


  8. Hartford, CT
    Average Salary: $118,756
    Hartford offers a mix of insurance and tech companies. Marketing managers here craft targeted strategies. The city provides a balanced work environment.
    Find Marketing Manager jobs in Hartford, CT


  9. Boston, MA
    Average Salary: $118,573
    Boston has a rich history and a strong tech presence. Marketing roles here involve innovative strategies. Educational institutions and healthcare companies offer diverse opportunities.
    Find Marketing Manager jobs in Boston, MA


  10. Austin, TX
    Average Salary: $112,623
    Austin offers a vibrant and growing tech scene. Marketing managers here enjoy a creative and fast-paced environment. The city's lively culture enhances the work experience.
    Find Marketing Manager jobs in Austin, TX

What are the best companies a Marketing Manager can work for?

Netflix leads the way for Marketing Managers, offering an impressive average salary of $273,000. Intuitive follows closely, providing a competitive average salary of $203,554. PwC, Intuit, and Apple also provide top-tier pay, with averages around $190,000. Qualcomm, Stryker, Caterpillar Inc., and Visa continue to offer excellent salaries, all over $170,000. AbbVie rounds out the list with a solid average salary of $172,168. These companies value their Marketing Managers and offer strong financial rewards.
Graph displaying best paying company salaries for Marketing Manager jobs, highlighting Netflix with the highest at $273,000 and AbbVie with the lowest at $172,168.
  1. Netflix
    Average Salary: $273,000
    Netflix offers dynamic Marketing Manager roles that focus on driving growth in streaming services. This global company operates in various countries, including the U.S., Canada, and many in Europe and Latin America. Marketing Managers at Netflix work on high-profile campaigns and innovative marketing strategies.


  2. Intuitive
    Average Salary: $203,554
    Intuitive is a leader in minimally invasive surgeries. Marketing Managers here focus on promoting medical devices and technologies. They work across North America, Europe, and Asia. This company values creativity and teamwork in its marketing efforts.


  3. PwC
    Average Salary: $194,752
    PwC is a top consulting firm. Marketing Managers here manage client campaigns and internal branding. They operate worldwide, with major offices in the U.S., UK, China, and India. PwC emphasizes innovation and client success.


  4. Intuit
    Average Salary: $193,263
    Intuit is known for its financial software. Marketing Managers here promote products like TurboTax and QuickBooks. This company works globally with key locations in the U.S., Canada, and India. They focus on simplifying financial management for consumers and businesses.


  5. Apple
    Average Salary: $192,240
    Apple is a tech giant offering cutting-edge products. Marketing Managers at Apple develop campaigns for iPhones, Macs, and other devices. They operate worldwide with major offices in the U.S., Europe, and Asia. They focus on creativity and customer experience.


  6. Qualcomm
    Average Salary: $182,117
    Qualcomm is a leader in wireless technology. Marketing Managers here work on promoting tech products like smartphones and IoT devices. They have a global presence with offices in the U.S., Europe, and Asia. This company values innovation and technological advancement.


  7. Stryker
    Average Salary: $179,847
    Stryker focuses on medical technologies. Marketing Managers here support campaigns for surgical and medical devices. They operate worldwide with significant locations in the U.S., Europe, and Asia. They aim to improve patient outcomes through innovative solutions.


  8. Caterpillar Inc.
    Average Salary: $174,824
    Caterpillar is a leader in construction and mining equipment. Marketing Managers here promote heavy machinery and services. They have a global presence with key offices in the U.S., Europe, and Asia. This company values reliability and durability in its products.


  9. Visa
    Average Salary: $172,751
    Visa is a global leader in digital payments. Marketing Managers here focus on promoting payment solutions. They operate worldwide with major offices in the U.S., Europe, and Asia. Visa emphasizes security and ease of use in its services.


  10. AbbVie
    Average Salary: $172,168
    AbbVie is a biopharmaceutical company. Marketing Managers here support campaigns for medications and treatments. They have a global presence with key locations in the U.S., Europe, and Asia. This company focuses on improving health outcomes through innovative therapies.

How to earn more as a Marketing Manager?

Marketing Managers have many chances to increase their earnings. They can do this by learning new skills and taking on more responsibilities. Companies often pay more to those who can do more. Here are five key ways Marketing Managers can increase their earnings:

  1. Specialize in a Niche: Marketing Managers who focus on a specific area like digital marketing, content strategy, or brand management often get paid more. Specialization can make a Marketing Manager more valuable to a company.
  2. Gain More Experience: Experience helps Marketing Managers get higher salaries. Taking on leadership roles or managing larger projects shows dedication and skill. It also helps in managing bigger budgets and teams.
  3. Seek Advanced Degrees: An MBA or a specialized master's degree can help. These degrees provide deeper knowledge and skills. They can open up higher-paying job opportunities.
  4. Network Effectively: Building a strong professional network can lead to higher-paying jobs. Networking helps find out about job openings that are not advertised. It also helps in getting referrals from trusted contacts.
  5. Stay Updated with Trends: Marketing is always changing. Staying updated with the latest trends and technologies can make a Marketing Manager more effective. This can lead to better job performance and higher pay.

Marketing Managers who focus on these areas can often find themselves earning more. They can also move up in their careers and find better job opportunities.

Currently 2,839 Marketing Manager job openings, nationwide.

How's the job market for a Marketing Manager in the US?

Learn what a Marketing Manager does, how to become one, and understand the job outlook. Get simple steps to start your career as a Marketing Manager today.
Position
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Marketing Manager
2,839 Job Openings