How much does a Marketing Manager make?
Marketing Managers play a key role in helping companies reach their target audience. They plan and execute marketing campaigns, analyze market trends, and manage budgets. This important job comes with a good salary. The average yearly salary for a Marketing Manager is around $91,260. This salary can vary based on experience, location, and the size of the company.
Marketing Managers often see their earnings grow with more experience. For instance, those in the top 10% of earners make over $167,000 a year. This shows that with dedication and skill, there is a lot of potential for growth in this field. Companies value the ability to effectively market their products and services, which is why Marketing Managers are well compensated.
What are the highest paying cities for a Marketing Manager?

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San Francisco, CA
Average Salary: $128,876
In San Francisco, marketing professionals thrive in a dynamic, tech-driven environment. With companies like Google and Salesforce, marketing managers lead innovative campaigns. The city offers a vibrant culture, making it an exciting place to work.
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San Jose, CA
Average Salary: $122,829
San Jose is a hub for tech companies, offering many opportunities for marketing managers. With firms like Adobe and eBay, professionals can work on cutting-edge projects. The city's vibrant community adds to the appeal of working here.
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Modesto, CA
Average Salary: $113,200
Modesto provides a more relaxed atmosphere for marketing managers. Companies like Ceres, Inc. offer a chance to work on impactful campaigns. The cost of living is lower, making it an attractive option for many.
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San Diego, CA
Average Salary: $107,390
San Diego offers a blend of beach lifestyle and business opportunities. Marketing managers here work with companies like Qualcomm and biotech firms. The city's beautiful weather and outdoor activities enhance the work experience.
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Seattle, WA
Average Salary: $104,795
Seattle is known for its tech giants and vibrant culture. Marketing managers here work with companies like Amazon and Microsoft. The city's progressive environment and natural beauty make it a great place to live and work.
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Stamford, CT
Average Salary: $104,634
Stamford offers a mix of corporate and suburban living. Marketing managers work with companies like United Technologies and Charter Communications. The city's proximity to New York City provides additional opportunities.
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Los Angeles, CA
Average Salary: $101,575
Los Angeles is a center for entertainment and media. Marketing managers here work with companies like Disney and Warner Bros. The city's diverse culture and entertainment options make it an exciting place to work.
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Boston, MA
Average Salary: $100,177
Boston offers a rich history and educational opportunities. Marketing managers work with companies like General Electric and Biogen. The city's vibrant academic scene and historical sites make it a unique place to work.
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Detroit, MI
Average Salary: $96,398
Detroit is a city of innovation and resilience. Marketing managers here work with companies like General Motors and Ford. The city's rich cultural scene and growing economy offer many opportunities.
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Lubbock, TX
Average Salary: $96,300
Lubbock offers a friendly and affordable lifestyle. Marketing managers work with companies like Bayer and Valmont Industries. The city's strong community and lower cost of living make it an attractive option.
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What are the best companies a Marketing Manager can work for?

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Intuit
Average Salary: $194,189
Intuit offers exciting Marketing Manager roles. They focus on innovative software solutions for personal finance and small business accounting. Intuit operates globally, with major offices in the U.S., Canada, and the U.K.
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Accenture
Average Salary: $194,100
Accenture provides Marketing Manager positions with a focus on strategy and technology. They work with clients in various sectors, including finance, healthcare, and technology. Accenture has offices worldwide, including the U.S., India, and the U.K.
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Squarespace
Average Salary: $193,795
Squarespace offers Marketing Manager roles with a focus on digital marketing and brand strategy. They help businesses create and grow online presence. Squarespace operates globally, with offices in New York, London, and Dublin.
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Apple
Average Salary: $193,116
Apple offers Marketing Manager positions with a focus on product marketing and brand management. They work on some of the world's most iconic products. Apple has offices worldwide, including the U.S., Europe, and Asia.
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NVIDIA
Average Salary: $180,850
NVIDIA provides Marketing Manager roles with a focus on technology and gaming. They innovate in graphics and AI technology. NVIDIA has offices in the U.S., Europe, and Asia.
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Cloud Software Group
Average Salary: $172,081
Cloud Software Group offers Marketing Manager positions with a focus on cloud solutions and software. They help businesses transition to the cloud. They operate globally, with offices in the U.S., Europe, and Asia.
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Qualcomm
Average Salary: $171,382
Qualcomm offers Marketing Manager roles with a focus on wireless technology and semiconductors. They innovate in mobile and internet connectivity. Qualcomm has offices worldwide, including the U.S., Europe, and Asia.
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Abbott
Average Salary: $169,900
Abbott provides Marketing Manager positions with a focus on healthcare and nutrition. They develop products for medical and nutritional needs. Abbott operates globally, with major offices in the U.S., Europe, and Asia.
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Stryker
Average Salary: $165,950
Stryker offers Marketing Manager roles with a focus on medical technology. They develop products for orthopedics and surgical needs. Stryker operates globally, with offices in the U.S., Europe, and Asia.
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Amgen
Average Salary: $163,102
Amgen provides Marketing Manager positions with a focus on biotechnology and pharmaceuticals. They develop treatments for serious illnesses. Amgen has offices in the U.S., Europe, and Asia.
How to earn more as a Marketing Manager?
Marketing Managers have the chance to earn more by focusing on key areas. They can increase their earnings by gaining more experience and skills. This includes learning about new marketing tools and strategies. They can also improve their communication and leadership skills. Working in a high-demand industry or a large company can also lead to higher pay.
Marketing Managers can boost their income by taking on more responsibilities. This might involve managing larger teams or overseeing bigger budgets. They can also earn more by working in a senior role. This could mean becoming a Director of Marketing or a Chief Marketing Officer. Networking and building strong relationships with industry leaders can also open up higher-paying opportunities. Attending conferences and joining professional organizations can help with this.
Here are some factors that can help Marketing Managers earn more:
- Gain experience and skills
- Work in a high-demand industry or large company
- Take on more responsibilities
- Work in a senior role
- Network and build strong relationships