How much does a Sales Manager make?
Sales managers play a key role in driving a company’s revenue. They lead teams to meet targets and develop strategies to boost sales. On average, sales managers earn about $78,584 a year. This figure can change based on experience, location, and industry.
Sales managers have a range of salary options. The lowest 10% earn less than $30,000, while the top 10% earn over $189,000. A few factors influence these numbers. For example, those in tech and finance often see higher earnings. Urban areas tend to pay more than rural ones.
What are the highest paying cities for a Sales Manager?

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Hartford, CT
Average Salary: $128,589
In Hartford, business thrives with strong sectors in insurance and healthcare. Sales professionals often find rewarding opportunities with companies like Aetna and Travelers.
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San Francisco, CA
Average Salary: $115,662
San Francisco's tech hub offers dynamic sales roles in cutting-edge industries. Working here means interacting with top firms like Salesforce and Slack.
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Midland, TX
Average Salary: $110,902
Midland offers a stable environment with key industries in energy and retail. Sales roles here often lead to strong career growth, with companies like ExxonMobil nearby.
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Seattle, WA
Average Salary: $102,166
Seattle boasts a vibrant tech scene, home to giants like Amazon and Microsoft. Sales managers here enjoy a fast-paced atmosphere and innovative challenges.
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Buffalo, NY
Average Salary: $101,878
Buffalo provides a mix of manufacturing and healthcare opportunities. It's a place where sales managers can leverage strong community ties and industry stability.
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Baltimore, MD
Average Salary: $101,465
Baltimore combines maritime, healthcare, and education industries. Sales roles here benefit from diverse opportunities and a vibrant cultural scene.
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Chicago, IL
Average Salary: $99,503
Chicago's business landscape is vast, with major players in finance, manufacturing, and technology. Sales managers can find rich opportunities and a dynamic work environment.
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Boston, MA
Average Salary: $99,100
Boston's education and healthcare sectors thrive, offering solid sales roles. Working here means being part of a historic city with top-tier companies.
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Fort Collins, CO
Average Salary: $98,907
Fort Collins offers a blend of outdoor lifestyle and tech innovation. Sales managers can enjoy a lower cost of living while working with companies in agriculture and tech.
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Detroit, MI
Average Salary: $98,886
Detroit's auto industry provides a robust setting for sales professionals. It's a city of innovation and resilience, with major companies like General Motors nearby.
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What are the best companies a Sales Manager can work for?

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Intuitive (Intuitive Surgical)
Average Salary: $295,227
Intuitive Surgical offers high-paying Sales Manager jobs. This company operates in the medical tech industry, focusing on minimally invasive surgery. They have locations worldwide, including the U.S., Europe, and Asia. The role involves leading sales teams and developing strategies to boost market share.
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Thomson Reuters
Average Salary: $279,000
Thomson Reuters provides Sales Manager positions with competitive salaries. This global company operates in the financial, legal, risk, and tax & accounting sectors. Locations include North America, Europe, and Asia. Sales Managers here manage sales teams and develop client strategies to increase revenue.
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Rippling
Average Salary: $278,693
Rippling offers attractive compensation for Sales Managers. This company focuses on HR software solutions, operating in the U.S. and Europe. Sales Managers lead teams and develop strategies to expand the company's presence in the HR tech market.
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Champion Home Builders
Average Salary: $247,220
Champion Home Builders provides Sales Manager jobs with a good salary. This company builds homes in the U.S. and Canada. Sales Managers here manage sales teams, develop market strategies, and work to increase home sales.
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Intuit
Average Salary: $218,731
Intuit offers Sales Manager positions with a strong salary. This company provides financial software for small businesses and individuals, operating globally. Sales Managers lead teams, develop strategies, and work to increase software sales and market presence.
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LAcarGUY
Average Salary: $214,167
LAcarGUY offers Sales Manager jobs with competitive pay. This company sells cars in the U.S., primarily in California. Sales Managers here manage sales teams, develop sales strategies, and work to boost car sales.
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Deloitte
Average Salary: $213,866
Deloitte provides Sales Manager positions with a good salary. This global company offers consulting services in various sectors. Locations include North America, Europe, and Asia. Sales Managers lead teams, develop strategies, and work to expand the company's market presence.
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Philips
Average Salary: $191,975
Philips offers Sales Manager jobs with competitive salaries. This company operates in healthcare, consumer lifestyle, and lighting. Locations include Europe, North America, and Asia. Sales Managers lead teams, develop strategies, and work to increase sales in the healthcare and consumer markets.
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Salesforce
Average Salary: $190,734
Salesforce provides Sales Manager positions with a strong salary. This company offers cloud-based software for sales and customer service. Locations include North America, Europe, and Asia. Sales Managers lead teams, develop strategies, and work to increase software sales.
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LogicMonitor
Average Salary: $190,141
LogicMonitor offers Sales Manager jobs with competitive pay. This company provides IT management software, operating in North America, Europe, and Asia. Sales Managers lead teams, develop strategies, and work to increase software sales and market presence.
How to earn more as a Sales Manager?
Being a Sales Manager can lead to a lucrative career, but earning more involves more than just closing deals. Strategic actions can significantly boost earnings. Here are several effective ways to increase income as a Sales Manager:
- Boost Sales Performance: Focus on improving individual and team sales performance. Use data analysis to identify top performers and understand their strategies. Implement training programs to enhance skills.
- Expand Client Portfolio: Diversify the client base by targeting new industries and markets. Building strong relationships with clients increases long-term revenue. Look for opportunities in sectors showing growth potential.
- Master Negotiation Skills: Become an expert in negotiation. Learn to close deals at higher prices and secure better terms. Training in negotiation techniques can lead to higher commissions and bonuses.
- Leverage Technology: Use the latest sales tools and software. CRM systems, data analytics, and automation can streamline processes, save time, and boost productivity. Staying tech-savvy keeps you competitive.
- Seek Leadership Roles: Aim for promotions that offer higher pay. Take on additional responsibilities, such as leading larger teams or managing more significant budgets. Leadership roles often come with higher compensation.
These strategies not only enhance current earnings but also pave the way for future growth. By focusing on these areas, Sales Managers can see a significant increase in their income.



