Position
Salary

How much does a Marketing Specialist make?

The average salary for a Marketing Specialist is $64,062 per year in the US.

Marketing specialists bring strategies to life, helping companies connect with their target audiences. This role can be very rewarding, both in terms of job satisfaction and salary. The average yearly salary for a marketing specialist is around $64,062. This amount can vary based on experience, skills, and location.


Marketing specialists can earn salaries in different ranges. The lower end, about 10% of specialists, earn around $32,000. The higher end, about 10% of specialists, can make over $109,000. Most specialists, about 50%, earn between $47,555 and $78,664. This range shows the potential for growth and the rewards of gaining experience and skills in the field.

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What are the highest paying cities for a Marketing Specialist?

Marketing specialists can find some of the best pay in cities like San Francisco and San Jose, California. The average salary in these cities exceeds $80,000, offering solid earnings for professionals. Job seekers might also consider Hartford, Connecticut, where salaries also reach impressive levels. Other cities like Nashville, Washington, D.C., and Los Angeles offer competitive salaries, providing more options for those seeking higher pay in the field.
Graph displaying highest paying cities salaries for Marketing Specialist jobs, highlighting San Francisco, CA with the highest at $90,223 and Seattle, WA with the lowest at $75,391.
  1. San Francisco, CA
    Average Salary: $90,223
    San Francisco offers a dynamic market for marketing professionals, with tech giants like Salesforce and LinkedIn needing skilled marketers. The city's vibrant culture also attracts startups looking for creative marketing strategies.
    Find Marketing Specialist jobs in San Francisco, CA


  2. Hartford, CT
    Average Salary: $88,312
    Hartford provides a balanced environment for marketing specialists. Companies like Aetna and Travelers Insurance offer stable opportunities. The city’s rich history adds a unique backdrop to marketing campaigns.
    Find Marketing Specialist jobs in Hartford, CT


  3. San Jose, CA
    Average Salary: $84,712
    San Jose, home to tech companies like Google and Apple, is a hotspot for marketing roles. Specialists here can expect to work on cutting-edge campaigns and collaborate with some of the brightest minds in the industry.
    Find Marketing Specialist jobs in San Jose, CA


  4. Visalia, CA
    Average Salary: $82,433
    Visalia offers a smaller city feel with a growing market for marketing talent. Local businesses and agricultural companies seek creative marketing strategies to reach a wide audience.
    Find Marketing Specialist jobs in Visalia, CA


  5. Nashville, TN
    Average Salary: $82,396
    Nashville combines a growing tech scene with a strong music industry. Companies like AT&T and Bridgestone offer diverse marketing opportunities. The city's cultural events provide unique marketing experiences.
    Find Marketing Specialist jobs in Nashville, TN


  6. Washington, DC
    Average Salary: $79,985
    In Washington, DC, marketing specialists work with a mix of political firms, tech companies, and non-profits. The political environment adds depth to marketing strategies. Companies like Amazon and Lockheed Martin offer dynamic career paths.
    Find Marketing Specialist jobs in Washington, DC


  7. Los Angeles, CA
    Average Salary: $79,769
    Los Angeles offers endless opportunities for marketing specialists, with entertainment and tech industries at the forefront. Companies like Disney and Qualcomm look for creative minds to drive their marketing efforts.
    Find Marketing Specialist jobs in Los Angeles, CA


  8. San Diego, CA
    Average Salary: $78,177
    San Diego provides a blend of tech and biotech industries for marketing professionals. Companies like Qualcomm and Illumina need skilled marketers. The city’s beautiful setting adds to the appeal of the work environment.
    Find Marketing Specialist jobs in San Diego, CA


  9. Sacramento, CA
    Average Salary: $77,084
    Sacramento offers a unique market for marketing specialists, with state government and tech startups creating diverse opportunities. The city's growing tech scene offers a blend of traditional and innovative marketing roles.
    Find Marketing Specialist jobs in Sacramento, CA


  10. Seattle, WA
    Average Salary: $75,391
    Seattle is known for its tech industry, with companies like Amazon and Microsoft offering exciting marketing roles. The city's innovative spirit provides a stimulating environment for marketing professionals.
    Find Marketing Specialist jobs in Seattle, WA

What are the best companies a Marketing Specialist can work for?

Marketing Specialists can earn top pay at leading companies like Google, Deloitte, and Ericsson. These companies offer average salaries above $110,000. Joining such firms can help Marketing Specialists achieve financial success and career growth. More companies also provide competitive pay, with Amazon, Global Industrial, and HNTB Corporation offering salaries around $100,000. USI Insurance Services, Eversource Energy, Gilbane, and Hub International provide solid compensation as well. These companies value marketing talent and offer rewarding career opportunities.
Graph displaying best paying company salaries for Marketing Specialist jobs, highlighting Google with the highest at $138,979 and Hub International with the lowest at $86,434.
  1. Google
    Average Salary: $138,979
    Google offers dynamic opportunities for Marketing Specialists. They work on projects in tech and innovation. Google operates worldwide with offices in the U.S., Europe, and Asia.


  2. Deloitte
    Average Salary: $113,818
    Deloitte provides varied roles for Marketing Specialists. They focus on consulting and tech solutions. Deloitte operates globally with offices in the Americas, Europe, Middle East, and Africa.


  3. Ericsson
    Average Salary: $112,000
    Ericsson offers rewarding roles for Marketing Specialists. They work on telecom technology. Ericsson has offices in Europe, Asia, and the Americas.


  4. Amazon.com
    Average Salary: $110,386
    Amazon.com provides exciting roles for Marketing Specialists. They work on e-commerce and tech. Amazon operates globally with offices in North America, Europe, and Asia.


  5. Global Industrial
    Average Salary: $101,300
    Global Industrial offers roles for Marketing Specialists. They focus on industrial supplies. They operate nationwide across the U.S.


  6. HNTB Corporation
    Average Salary: $100,135
    HNTB Corporation offers diverse roles for Marketing Specialists. They work in architecture and engineering. They have offices across the U.S.


  7. Eversource Energy
    Average Salary: $90,175
    Eversource Energy provides roles for Marketing Specialists. They focus on energy services. They operate in the northeastern U.S.


  8. USI Insurance Services
    Average Salary: $87,318
    USI Insurance Services offers roles for Marketing Specialists. They focus on insurance solutions. They operate nationwide across the U.S.


  9. Gilbane
    Average Salary: $86,435
    Gilbane offers roles for Marketing Specialists. They focus on construction services. They have offices across the U.S.


  10. Hub International
    Average Salary: $86,434
    Hub International provides roles for Marketing Specialists. They focus on insurance and risk management. They operate nationwide across the U.S.

How to earn more as a Marketing Specialist?

Marketing Specialists can increase their earnings by focusing on several key areas. Building a strong skill set, gaining relevant experience, and continuing education are essential steps. Marketing Specialists who invest in these areas often find better opportunities.

Consider these factors to earn more as a Marketing Specialist:

  1. Certifications: Obtain recognized certifications in areas such as digital marketing or Google Analytics. These credentials show dedication and expertise.
  2. Networking: Connect with other professionals in the industry. Attend workshops, webinars, and conferences. These interactions can lead to new job opportunities.
  3. Specialization: Focus on a specific area of marketing, such as social media, content, or SEO. Specializing makes a candidate more valuable.
  4. Performance: Deliver successful campaigns that improve a company's revenue. Highlight these achievements in job applications and interviews.
  5. Geographical location: Consider relocating to areas with higher demand for Marketing Specialists. Cities with major businesses often offer better pay.

Currently 1,141 Marketing Specialist job openings, nationwide.

How's the job market for a Marketing Specialist in the US?

Learn what a Marketing Specialist does, how to become one, and understand the job outlook. Get simple steps to start your career as a Marketing Specialist today.
Position
Overview
Marketing Specialist
1,141 Job Openings