Position
Salary

How much does a Marketing Strategist make?

The average salary for a Marketing Strategist is $89,525 per year in the US.

Marketing Strategists play a key role in shaping a company's brand and market presence. They develop strategies to promote products and services, aiming to attract and retain customers. The average yearly salary for a Marketing Strategist is around $89,525. This figure can vary based on experience, location, and the specific industry.

The salary range for Marketing Strategists is quite broad. At the lower end, some earn around $40,000 per year. As experience grows, salaries can climb to over $100,000 annually. Top earners in the field can make upwards of $200,000 per year. This wide range reflects the diverse responsibilities and impact of a Marketing Strategist's work. Factors such as company size, industry, and geographic location also influence salary levels.

View Marketing Strategist jobs nearby

What are the highest paying cities for a Marketing Strategist?

Marketing Strategists can find some of the best pay in San Francisco, California, where the average salary reaches $186,372. Boston, Massachusetts, and Washington, D.C., also offer high salaries, with averages of $115,959 and $106,641, respectively. Cities like Austin, Texas, and Minneapolis, Minnesota, provide competitive salaries as well, making them attractive options for job seekers.
Graph displaying highest paying cities salaries for Marketing Strategist jobs, highlighting San Francisco, CA with the highest at $186,372 and Dallas, TX with the lowest at $82,367.
  1. San Francisco, CA
    Average Salary: $186,372
    In San Francisco, marketing professionals thrive in a tech-driven environment. Companies like Google and Salesforce offer dynamic roles. The city's innovative spirit fuels creative marketing strategies.
    Find Marketing Strategist jobs in San Francisco, CA


  2. Boston, MA
    Average Salary: $115,959
    Boston is a hub for finance and education, making it a great place for marketing experts. Firms like Fidelity and State Street value strategic marketing. The city's rich history adds a unique backdrop to marketing campaigns.
    Find Marketing Strategist jobs in Boston, MA


  3. Washington, DC
    Average Salary: $106,641
    In Washington, DC, marketing strategists work with government and non-profits. Companies like Accenture and Deloitte offer impactful roles. The city's political atmosphere provides a unique setting for marketing initiatives.
    Find Marketing Strategist jobs in Washington, DC


  4. Austin, TX
    Average Salary: $103,306
    Austin is known for its vibrant music scene and tech industry. Marketing strategists here work with companies like Dell and IBM. The city's laid-back culture makes for a fun work environment.
    Find Marketing Strategist jobs in Austin, TX


  5. Minneapolis, MN
    Average Salary: $101,784
    Minneapolis offers a mix of corporate and creative opportunities. Companies like Target and 3M provide diverse marketing roles. The city's friendly atmosphere makes it a great place to work.
    Find Marketing Strategist jobs in Minneapolis, MN


  6. Los Angeles, CA
    Average Salary: $98,146
    Los Angeles is a center for entertainment and media. Marketing strategists here work with companies like Disney and Warner Bros. The city's diverse culture offers endless marketing possibilities.
    Find Marketing Strategist jobs in Los Angeles, CA


  7. Chicago, IL
    Average Salary: $95,916
    Chicago is a major financial hub with many marketing opportunities. Companies like McDonald's and Boeing offer exciting roles. The city's rich history and diverse population provide diverse marketing insights.
    Find Marketing Strategist jobs in Chicago, IL


  8. Columbus, OH
    Average Salary: $93,509
    Columbus offers a mix of corporate and startup environments. Companies like Nationwide and Huntington Bank provide varied marketing roles. The city's growing tech scene is a great place for strategists.
    Find Marketing Strategist jobs in Columbus, OH


  9. Denver, CO
    Average Salary: $87,097
    Denver is known for its outdoor lifestyle and growing tech industry. Marketing strategists here work with companies like Denver International Airport and Chipotle. The city's vibrant culture offers unique marketing opportunities.
    Find Marketing Strategist jobs in Denver, CO


  10. Dallas, TX
    Average Salary: $82,367
    Dallas is a major business center with many marketing opportunities. Companies like AT&T and ExxonMobil offer exciting roles. The city's strong economy provides a stable environment for marketing strategists.
    Find Marketing Strategist jobs in Dallas, TX

What are the best companies a Marketing Strategist can work for?

Apple offers one of the highest salaries for Marketing Strategists, averaging around $175,179 annually. This tech giant provides a competitive package with excellent benefits. Huntington Bank also pays well, with an average salary of about $112,392 for this role, making it another attractive option for job seekers.
Graph displaying best paying company salaries for Marketing Strategist jobs, highlighting Apple with the highest at $175,179 and Huntington Bank with the lowest at $112,392.
  1. Apple
    Average Salary: $175,179
    Apple offers exciting opportunities for Marketing Strategists. They work on innovative marketing campaigns for Apple products worldwide. Apple operates in many locations, including the United States, Europe, and Asia.


  2. Huntington Bank
    Average Salary: $112,392
    Huntington Bank provides Marketing Strategists with a chance to develop marketing strategies for financial services. They work in various locations across the United States, focusing on community banking.

How to earn more as a Marketing Strategist?

A Marketing Strategist can increase earnings by focusing on key areas that enhance their skills and market value. Specialization in a particular industry can lead to higher-paying opportunities. For instance, a strategist who masters digital marketing trends can attract clients seeking online presence. Continuous learning and staying updated with the latest marketing tools and techniques also boost earning potential. Networking with other professionals and attending industry events can open doors to lucrative job offers and freelance projects. Building a strong portfolio that showcases successful campaigns can make a strategist more attractive to potential employers.

Another way to earn more is by gaining certifications from recognized institutions. These credentials can validate a strategist's expertise and command higher salaries. For example, certifications in Google Analytics, HubSpot, or social media marketing can be valuable. Collaborating with other professionals and contributing to marketing blogs or publications can also enhance a strategist's reputation. This visibility can lead to more job opportunities and higher pay. Lastly, offering additional services such as consulting, training, or content creation can diversify income streams and increase overall earnings.

Here are five factors that can help a Marketing Strategist earn more:

  1. Specialization in a specific industry
  2. Continuous learning and skill updates
  3. Networking and attending industry events
  4. Gaining relevant certifications
  5. Offering additional services and diversifying income streams

Currently 75 Marketing Strategist job openings, nationwide.

How's the job market for a Marketing Strategist in the US?

Learn what a Marketing Strategist does, how to become one, and understand the job outlook. Get simple steps to start your career as a Marketing Strategist today.
Position
Overview
Marketing Strategist
75 Job Openings