Store Manager Salaries
How much does a Store Manager make?
A Store Manager plays a key role in running a retail store. They oversee daily operations, manage staff, and ensure customer satisfaction. The salary for this role can vary based on experience and location. On average, a Store Manager earns around $41,064 per year. This figure can change depending on the size of the store and the region.
Factors that can affect a Store Manager's salary include:
- Experience: More experienced managers often earn higher salaries.
- Location: Salaries can differ significantly between urban and rural areas.
- Industry: Retail sectors like fashion and electronics may offer different pay rates.
Aspiring Store Managers can expect a competitive salary that reflects their responsibilities and the success of the store.
What are the highest paying cities for a Store Manager?

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San Francisco, CA
Average Salary: $53,448
In San Francisco, managing a retail store offers a unique blend of vibrant culture and dynamic business. With tech giants like Apple nearby, the city's retail environment is always evolving. Store managers here enjoy a fast-paced setting with diverse customer experiences.
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Santa Rosa, CA
Average Salary: $51,373
Santa Rosa provides a welcoming atmosphere for retail management. With a strong community focus, store managers here can connect with customers on a personal level. The city's growing economy offers many opportunities for career growth.
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Seattle, WA
Average Salary: $51,287
Seattle's retail scene is vibrant and diverse. Store managers here benefit from a tech-savvy customer base and a lively urban environment. The city's emphasis on sustainability also influences retail trends, making it an exciting place to work.
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Fort Collins, CO
Average Salary: $49,470
Fort Collins offers a balanced lifestyle with a strong retail presence. Store managers here enjoy a supportive community and a growing economy. The city's outdoor culture adds a unique touch to the retail experience.
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Boston, MA
Average Salary: $48,771
Boston's retail market is rich with history and diversity. Store managers here can tap into a knowledgeable and varied customer base. The city's educational institutions and tech sector create a dynamic retail environment.
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San Jose, CA
Average Salary: $48,352
San Jose is a hub for innovation and retail. Store managers here work in a fast-paced environment with a tech-savvy customer base. The city's diverse culture and growing economy offer numerous opportunities for professional development.
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Washington, DC
Average Salary: $47,800
In Washington, DC, managing a store means engaging with a diverse and discerning customer base. The city's political and business environment creates a unique retail landscape. Store managers here enjoy a vibrant and dynamic work setting.
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Bend, OR
Average Salary: $47,703
Bend offers a laid-back yet vibrant retail scene. Store managers here enjoy a strong sense of community and a growing economy. The city's outdoor lifestyle adds a unique dimension to the retail experience.
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San Diego, CA
Average Salary: $47,542
San Diego's retail market is vibrant and diverse. Store managers here benefit from a sunny climate and a strong tourism industry. The city's coastal location adds a unique touch to the retail experience.
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Fresno, CA
Average Salary: $47,417
Fresno provides a welcoming and growing retail environment. Store managers here enjoy a strong sense of community and a diverse customer base. The city's agricultural roots add a unique touch to the retail experience.
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What are the best companies a Store Manager can work for?

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WinCo Foods
Average Salary: $86,467
WinCo Foods offers competitive salaries for Store Manager positions. They operate in the western United States, with stores in Washington, Oregon, Idaho, Montana, California, Arizona, and Nevada. Store Managers at WinCo Foods oversee daily operations, manage staff, and ensure a great shopping experience for customers.
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Primark
Average Salary: $84,525
Primark provides attractive compensation for Store Manager roles. This international retailer has locations in the United States, United Kingdom, Spain, Portugal, and other countries. Store Managers at Primark manage store staff, handle inventory, and ensure a smooth shopping experience for customers.
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The Save Mart Companies
Average Salary: $81,853
The Save Mart Companies offer a good salary for Store Managers. They operate in California, with a strong presence in the Northern region. Store Managers here manage store operations, oversee staff, and ensure customer satisfaction. They also work on inventory and sales goals.
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Whole Foods Market
Average Salary: $81,556
Whole Foods Market provides a competitive salary for Store Manager positions. They have stores across the United States, focusing on natural and organic products. Store Managers here manage daily operations, staff, and ensure a high-quality shopping experience. They also focus on customer service and product knowledge.
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Stress Free Auto Care
Average Salary: $80,000
Stress Free Auto Care offers a solid salary for Store Managers. They operate in California, with locations in the Bay Area and Los Angeles. Store Managers here manage service operations, oversee staff, and ensure customer satisfaction. They also handle inventory and sales targets.
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Mollie Stone's Markets
Average Salary: $79,325
Mollie Stone's Markets provides a good salary for Store Managers. They operate in California, with stores in the Bay Area and Central Valley. Store Managers here manage store operations, staff, and ensure a smooth shopping experience. They also focus on customer service and inventory management.
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Kohl's
Average Salary: $78,630
Kohl's offers a competitive salary for Store Manager roles. They have stores across the United States, focusing on a wide range of products. Store Managers here manage daily operations, oversee staff, and ensure a great shopping experience. They also work on sales and inventory goals.
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Mattress Firm
Average Salary: $77,937
Mattress Firm provides a good salary for Store Manager positions. They operate in the United States, with a strong presence in many states. Store Managers here manage store operations, staff, and ensure customer satisfaction. They also focus on sales and inventory management.
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Friedman's Home Improvement
Average Salary: $74,621
Friedman's Home Improvement offers a solid salary for Store Manager roles. They operate in California, with locations in the Bay Area and Central Valley. Store Managers here manage store operations, staff, and ensure a smooth shopping experience. They also focus on customer service and inventory management.
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Mobile Generation
Average Salary: $74,444
Mobile Generation provides a competitive salary for Store Manager positions. They operate in California, with stores in the Bay Area and Los Angeles. Store Managers here manage store operations, staff, and ensure a great shopping experience. They also focus on customer service and sales goals.
How to earn more as a Store Manager?
A Store Manager plays a key role in the success of a retail business. This position requires a blend of leadership, customer service, and sales skills. To increase earnings as a Store Manager, consider these important factors:
First, gaining experience and expertise can lead to higher pay. Managers with more years in the industry and a strong track record often earn more. Continuing education and professional development can also help. Second, managing larger stores or those with higher sales volumes can lead to higher salaries. Third, performance bonuses and commissions can add to earnings. Meeting or exceeding sales targets can result in financial rewards. Fourth, working in high-demand areas or for popular retail brands can increase pay. Finally, negotiating salary and benefits during the hiring process can make a difference. Being prepared to discuss your value and experience can lead to a better offer.
To maximize earnings, focus on improving skills and performance. Seek opportunities for advancement and consider the location and type of store when looking for a job. Effective negotiation can also lead to a higher salary and better benefits.
Here are five factors to consider:
- Experience and expertise
- Store size and sales volume
- Performance bonuses and commissions
- Location and retail brand
- Salary and benefit negotiation